The Great Aussie Coin Hunt is an initiative of Australia Post in partnership with the Royal Australian Mint, that gives you the chance to collect the set of 26 exclusive $1 coins featuring classic Australian icons from A-Z, at participating Post Offices or online.
I worked in conjunction with the Commercial Services Team at Australia Post to bring this campaign to life across the Australia Post owned assets including a custom landing page, teaser and competition pages, eDM design and the entire range of assets for auspost.com.au. Visit the site.
The creative direction of the campaign and assets were provided by the Monkeys.
